Riding High: how Ford is linking wellbeing with its cycling sponsorship

Companies are increasingly talking to us about how physical wellbeing can be an effective umbrella for including other markers of wellbeing, such as mental health and social wellbeing. The importance of physical health this year is also being recognised by World Mental Health Week in May, which is taking the theme of ‘movement’. Bearing this … Continue reading Riding High: how Ford is linking wellbeing with its cycling sponsorship