“Nearly 7 million UK people – around 13% of the population aged 16 and above – are estimated to be living below the Happiness Poverty Line.
The World Wellbeing Movement defines the Happiness Poverty Line as those who rate their satisfaction with life at 5 or below on the 0-10 scale reported by the Office for National Statistics (ONS).
Using the latest annual life satisfaction data made available by the ONS, the 2025 UK Wellbeing Report estimates that an additional 650,000 UK adults – enough to fill Wembley Stadium more than seven times – have fallen below the Happiness Poverty Line compared to the previous 12 months.”
