CFO Briefing: Mental Health on your Balance Sheet – Is it an Asset or a Liability?

This paper is for leaders who want to make a case to their Chief Financial Officer (CFO) for investment in mental health initiatives. It summarises the key insights that emerged from the CFO roundtable attended by the paper’s author, Sanjay Jawa, CFO of Kooth plc.
The roundtable of finance leaders – from a range of organisations – was co-hosted in March 2021 by Make A Difference Media and Generation CFO against a backdrop of disturbing statistics from the World Health Organisation that depression, anxiety and loneliness have increased during the pandemic.


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